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Posts Tagged ‘AdAware’

Ad-Aware Free 11.1

  We have taken the security product millions of people know and trust one step further to give all users the power to protect themselves online. By combining Lavasoft’s pioneer anti-spyware technology with traditional anti-virus protection, Ad-Aware Free now features complete malware protection, that won’t slow your computer down! Ad-Aware Free Internet Security features real-time protection, advanced Genocode detection […]

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Lavasoft Announces Release of the All New Ad-Aware 11

MONTREAL — Lavasoft, the original anti-spyware company, today released Ad-Aware 11, a comprehensive redesign of its award-winning anti-malware software. Ad-Aware 11 gives consumers peace of mind while using their computers at work or at play by protecting their private data and securing their computer against all forms of online threats including viruses, spyware and adware.
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For more information go to, http://www., or

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Ad-Aware 10 review

Over the years, Lavasoft’s Ad-Aware product line has made itself a name in the highly competitive anti-malware marketplace, and today’s release of version 10 introduces a new UI, new pricing ($12 per year for Personal, $36 per year for Pro), and more features — and a new name — for the popular free edition. This blog item discusses only the new design and features. PCWorld has not tested yet tested Ad-Aware 10′s effectiveness in fighting malware.

The work Lavasoft put into the UI shows right from the installation phase. Ad-Aware uses its own custom installer, which downloads the most recent definitions file as part of the installation process, so you don’t have to update Ad-Aware immediately after installing it. Slick as this is, the installer does still require a system restart before Ad-Aware can start working.

As part of the installation process, Ad-Aware suggests installing its browser toolbar, and switching your default homepage and search engine to Blekko. These are enabled by default, but you can opt out of them if you wish.

The browser toolbar is a small part of the Ad-Aware experience. Ad-Aware 10 introduces all-new UI: Gone is the compact bluish window with the radar-like Scan System icon, replaced by a more spacious window with dark accents and a greenish theme. The entire interface changed, and the home screen is now split into Basic Protection on the left (Antivirus Antispyware, Real-Time Protection, Gaming Mode), and Advanced Protection on the right.

Advanced Protection is a collection of features such as E-Mail Protection (assuming you use an email client such as Outlook), External Storage Scan (to check USB storage devices as soon as you plug them in), and an Advanced Firewall. In the Free and Personal editions, most of the iPhone-esque toggle buttons controlling Advanced Protection features are switched to the off position, and if you try to switch them on, you get a popup saying that this feature is only available on Ad-Aware Pro. Even after upgrading to the Pro version, I was unable to switch on the Advanced Firewall and Shop Bank Safely features: No matter how many times I clicked the toggle button, it would slide to On, and then immediately slide back to Off, with no error message or any other hint as to what might be wrong. Other Pro features toggled on just fine.

The work Lavasoft put into simplifying the interface shows. Like any self-respecting anti-malware product, Ad-Aware makes sure you know if your computer is at risk. A huge (138-pixel tall) banner on top of the window displays an exclamation point, along with a message in all-caps saying COMPUTER STATUS: AT RISK. Can’t really get much clearer than that. A large, soothing orange button on the bottom right corner exhorts you to “Scan Now!” and once you click it, launches a quick scan. The scan took about five minutes to run on my computer, and completed without delivering any further alerts.

The home screen feels like the dashboard of a powerful application, but will not confuse even a novice user. The Scan Now button can’t be missed, nor can the current system status. More technically inclined users will be able to view scan reports, quarantined files, protection settings, and definition update status with ease, via links on the top-right corner.

It is very easy to switch features on and off via the interface, although there is no real reason to toggle protection off. The only toggle button I see users routinely using is the one for Gaming Mode, newly available in the free version. This is a silent mode in which Ad-Aware doesn’t show pop-ups. Another significant new feature in the free version is real-time protection, which scans your computer as you work.

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New Ad-Aware 10 Offers Leaner, Meaner, Faster Protection Against All Forms of Malware without Slowing Down Your PC

the original anti-malware company, today released Ad-Aware
, a complete redesign of its free, award-winning anti-malware
software. Ad-Aware
10 gives consumers peace of mind while using their computers at work or
at play by protecting their private data and cyber files against all
forms of online threats including viruses, spyware and adware.

Designed for PC users of all skill levels, Ad-Aware has been downloaded
over 400 million times. With a bold new interface, the Ad-Aware 10
software package has been completely re-written from the ground up and
comes complete with everything consumers need to protect their PCs
including anti-spyware and anti-malware through its “active protection”
feature. Active protection constantly monitors the activity on a
computer and suspends suspicious files and blocks malicious processes to
prevent infection. Ad-Aware 10 is the most complete anti-malware
solution on the market at its competitive price point.

In addition to a redesigned user interface, faster antivirus and
legendary anti-spyware protection, new features in Ad-Aware 10 include:

  • Enhanced Real-Time Protection (NEW in Ad-Aware FREE, enhanced in
    Personal Security and PRO versions)
    immediately detects malware
    before it harms your PC
  • Download Protection (NEW in Ad-Aware FREE) automatically scans
    files before they are downloaded on your hard drive and detects
    malware before it can ever be launched. Its real-time protection
    quarantines infected files before they can do any damage
  • Ad-Aware Security Toolbar is a toolbar that works within
    Internet Explorer and Firefox to scan URLs and links in real-time to
    warn users of phishing and scam sites before they can attempt to steal
    personal information
  • Game Mode (NEW in Ad-Aware FREE) ensures the PC remains
    protected while playing games or watching movies online in full-screen
    mode without the interruptions or strain on system resources that
    other security software programs cause
  • Advanced Two-Way Firewall (NEW in Ad-Aware PRO)
    complements and enhances the protection offered by typical routers and
    provides more robust security than a computer’s built-in Microsoft
    Windows Firewall
  • Intrusion Protection technology identifies malicious activity
    and attempts to stop odd behavior that is considered harmful –
    blocking threats coming from the network, the PC or the Internet
  • blekko’s Search Engine Toolbar, available with the Ad-Aware
    download as well as in the standalone Ad-Aware Security Toolbar,
    eliminates spam from search results to provide high-quality, safe
    content for users

For a complete list of new and enhanced features including external
storage scans, email scanning and identity theft protection, visit:

“Every day, consumers are spending more and more time online –
socializing, sharing files and backing up precious memories. This
triggers an increased opportunity for hackers to try to access, alter or
corrupt the data for pure monetary gain,” comments Lavasoft CEO Daniel
Assouline. “It’s our belief that every computer user, regardless of
economic status or geographic location, has the power to control their
individual privacy and security. This is what we’ve delivered in this
new leaner, meaner version of Ad-Aware.”

Ad-Aware 10 is available in three versions:

Ad-Aware FREE, a proactive malware removal tool that allows users
to combat today’s toughest cyber threats; Ad-Aware Personal Security
(introductory price of $12 USD/year), a paid upgrade of Ad-Aware FREE
that builds upon the product’s malware protection by adding a powerful
Web filter that protects users against phishing attacks and online
scams; and Ad-Aware PRO ($36 USD/year), which actively protects
users from the most dangerous forms of viruses, spyware, key loggers,
Trojans password stealers, bot networks, adware, phishing and drive-by
downloads. Products can be downloaded at the Lavasoft website (
and at select partner sites, including Softonic.

About Lavasoft

Lavasoft is the original anti-malware company, creating award-winning,
free security and privacy software since 1999. Born of the belief that
online security should be available to everybody, Lavasoft offers
millions of users the maximum protection for their computers and online
identities. With more than 400 million downloads, its flagship product
Ad-Aware has blocked and removed billions of threats, saving consumers
from all forms of attacks and malware – including viruses, spyware,
adware, phishing and drive-by downloads.

Lavasoft is a global company with operations in North America and
Europe. For more information, please visit
or follow the company on Twitter @lavasoft.

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