Tag Heuer teases its smartwatch in advance of next month’s unveiling

The Tag Heuer Connected smartwatch is supposed to be unveiled next month, and the watchmaker continues to tease the device. The latest image shows the smartwatch in the shadows, revealing something of a traditional look for the timepiece. The Tag Heuer smartwatch will be the first Android Wear powered timepiece to stray from Qualcomm’s Snapdragon chipset, relying instead on an Intel SoC.

You might recall that Tag’s CEO originally called the Apple Watch too feminine when it was first unveiled. Jean-Claude Biver, CEO of the luxury goods company LVMH that includes Tag Heuer, said that at first, …

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